Now that you’ve tested some channels and gotten a sense of which ones work, you’re ready to create your 1-page marketing plan.
Let’s face it: marketing is NOT easy. But it IS possible to do the right things in order to accomplish your business goals. So, how do you test marketing channels and create a solid marketing plan?
If you’ve been anywhere near marketing or Silicon Valley in the past few years, you've certainly heard the term “growth marketing” at least a few, or maybe even a thousand times.