ClickCease
Verified Talent

Austin Witherspoon

Austin, TX
$100
/hr
Verified Talent

8 years at Google in the ads business, consulting with clients ranging from true-blue SMBs to $XB valued enterprises. Specialization in mobile app promotion via Google App Campaigns.

Schedule Free Consultation

8 years at Google in the ads business, consulting with clients ranging from true-blue SMBs to $XB valued enterprises. Specialization in mobile app promotion via Google App Campaigns.

Worked With

— Turo

— Postmates

— Tophatter

— Gopuff

— Rover

— Wag

— Reddit

Case Studies

No items found.

Specialty Areas

Growth Marketing

Vertical Experience

Mobile Apps

Tools

Google App Campaigns
Google Ads
Google Analytics

Skills

Mobile Ads
Mobile App Marketing

Recent Roles

Product Manager, Digital Ads & Retail Media Solutions

H-E-B | 2021 – Present
  • Responsible for cross-functional engagement with partner product, engineering, sales, analytics, data science, design, and external vendor teams to ideate, prioritize, oversee implementation of, and launch digital ad solutions for H-E-B’s supplier advertiser customer base.

Global Product Lead, Mobile App Ads Product & Commercialization Strategy

Google | 2019 – 2021
  • Responsible for cross-functional engagement between our product and sales teams to ideate, build, and drive commercialization strategy for new (and updates to existing) product features within Google's App promotion product portfolio.

Mobile Apps Consultant, Google Customer Solutions

Google | 2016 – 2019
  • Responsible for partnership with Mid Market sales team in managing a $XXM (quarterly) portfolio of app+web hybrid Google Ads customers, specializing in mobile app promotion ad products. Promoted in October 2018 to Senior Mobile Apps Consultant.

New Business Consultant, Google Customer Solutions

Google | 2015 – 2016
  • Responsible for partnership with New Business Acquisitions team to onboard and activate (quarterly) $XM in net new Google Ads customer investment.

Website Optimization Consultant (Rotation), Google Customer Experience Research Lab

Google | 2015 – 2015
  • Responsible for development of strategy for - and execution of - a new treatment model (website optimization) for small and medium business advertisers.

Small Business Consultant, Google Customer Solutions

Google | 2013 – 2014
  • Responsible for clientele relationship management and Google Ads consultations for small business advertisers.

Head Of Marketing & Operations

MDAW LLC DBA: A&W Pawn Shop | 2010 – 2015
  • 12/16 - 8/20: Commercially leasing property, serving as property manager until sold in late 2020.
  • 12/15 - 12/16: Formally closed LLC operation and liquidated store inventory.
  • 12/10 - 12/15: Responsible for online and offline marketing channel management, webmaster duties, employee hiring, training, and schedule management, bookkeeping, vendor relationship management, and inventory management.

Certifications

Google Analytics
November 2014
Google Ads
June 2013

Education

The University of Texas at Austin
BS, Communication Studies

Case Studies

No items found.
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