Founder and CEO
Bruno PR & Social
Oct 2019 - Present · 2 yrs 7 mos
Bruno PR & Social is a boutique PR and social media agency helping mission-driven businesses, brands, and nonprofits amplify their narrative, expand their reach, establish authentic connections, and make a difference in their communities and the world.
Junior Account Executive
A to Z Communications
Mar 2018 - Jul 2020 · 2 yrs 5 mos
Support the execution of all day-to-day client activities and projects through collaborative, multi-disciplinary team, including designers, copywriters, marketing leads, the Senior VP of Communications, Account Supervisor, Senior Account Executive, and vendors, with direction from senior leadership.
• Oversee content creation & creative review and production process of as many as 8 client projects (traditional and digital)
• Operate as client liaison, creating status and conference reports
• Write copy for social media posts, ads, webpages, and marketing collateral using brand voice and terminology
• Increased our client’s Facebook post engagement by 144 percent, and Twitter impressions to 18.9K by implementing colorful and unique graphics, as well as Facebook Live into the overall social strategy
• Proofread all agency deliverables (client and in-house) including new business proposals, reports, advertisements, outdoor boards, postcards, storyboards, emails and landing pages, program sheets, and more
• Schedule and publish content in Hootsuite across client social channels
• Compose content for landing page and email templates and create weekly PURL campaign reports using Boingnet
The Modern Matchmaker
Professional Scout
Part-time
Mar 2018 - May 2019 · 1 yr 3 mos
• Identified where and how to scout new business prospects, target clients, and referrals; facilitated the conversion of new business leads
Executive Assistant/Client Liaison
Full-time
May 2017 - Mar 2018 · 11 mos
Promoted from Client Liaison to Professional Scout for excellent client relationship management and support performance.
• Collaborated with Associate Matchmaker and Social Media Specialist to formulate and execute targeted social media strategy to drive new leads
• Managed Instagram and Pinterest accounts and increased website traffic by 18% through engaging content such as dating do’s and don’ts, quotes, giveaways, staff photos taken at events and staff spotlights, dating tips and ideas, and DIY/seasonal crafts and gifts
• Partnered with Associate Matchmaker to craft #MatchmakerMonday Instagram Stories
• Wrote 100-250 word dating and relationship advice copy published for quarterly “Matters of the Heart” section of Steel This Magazine in response to reader submissions