Nicole Diaz

LUNCH Co.
CO-FOUNDER & HEAD OF MEDIA May 2022 - Current

3D PR & MARKETING
VICE PRESIDENT OF COMMUNICATIONS September 2020 – May 2022
o Develop and assist in the implementation of overall media strategy for clients.
o Secure press coverage for clients from a broad spectrum of industries such as tech, fashion, hospitality, wellness brands as well as experts and personalities. Placing stories in national and regional broadcast, print, and online outlets – everything from Forbes to Good Morning America, ELLE Magazine, Goop, and notable podcasts.
o Business Development: Recruit new clients and identified opportunities for company growth
o Hiring and management of staff and interns

DIRECTOR OF MEDIA RELATIONS September 2016 – August 2020
o Event conception and coordination from 25 person luxury press trips to shoestring budget brand events.
o Work on behalf of brands with celebrities, tastemakers and influencers across a range of platforms to secure both organic and paid coverage
o Secure speaking engagements & media train spokespersons
o Manage affiliate marketing for several DTC brands
o Develop effective messaging to strategically position brands in the media

ACCOUNT COORDINATOR June 2013 – August 2015
o Execute national promotional campaigns and product launches
o Prepare media materials, press kits, pitches and aid in web content creation
o Coordinate media coverage of the official GRAMMY Gift lounge

Contributing Writer

Prizmhaus | 2015- 2015

• Researched and prepared features on local events, international talent and music
• Promoted and socialized posts and online features to increase subscribers and build reader base.