Pelumi Kumuyi | Growth Collective Certified Marketer

Verified Talent

I help founders and startups build successful marketing funnels, drive customer acquisition, coordinate campaigns, and lead key marketing operations.

I’m a Senior Product & Growth Marketing Professional certified by AIPMM with extensive in-house, agency, and consulting experience.

I’m passionate about software products, strategic marketing, digital innovation, and helping businesses drive sustainable growth.

I’ve worked on B2B and B2C digital products and services over the last 6 years with cross-functional teams in a variety of industries, including online commerce, healthcare, energy, technology, and digital media.

Schedule Free Consultation

I help founders and startups build successful marketing funnels, drive customer acquisition, coordinate campaigns, and lead key marketing operations.

I’m a Senior Product & Growth Marketing Professional certified by AIPMM with extensive in-house, agency, and consulting experience.

I’m passionate about software products, strategic marketing, digital innovation, and helping businesses drive sustainable growth.

Schedule a Consultation

Worked With

Case Studies

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Specialty Areas

B2B Marketing

Brand Marketing

Growth Marketing

PR & Communications

Product Marketing

Vertical Experience

Ecommerce

Healthcare

DTC

D2C

B2B Saas

Tools

Hubspot

Zapier

Leadpages

Google Ads

Canva

Figma

Webflow

Google Analytics

Facebook Ads Manager

Firebase

Heap

Jira

Confluence

Google Workspace

Keynote

Skills

Product Marketing

Performance Marketing

Brand Development

GTM Strategy

Sales Strategy

Value Proposition Messaging

A/B Testing

Copywriting

Content Strategy

Landing Page Development

Recent Roles

Growth Marketing Manager at Platos Health (Zest)
April 2021 - Present | Remote | Full-time
Zest is a flagship product of Platos Health; a health technology (digital therapeutics) company delivering a novel online care model for the prevention, monitoring, and reversal of Type 2 Diabetes in Sub-Saharan Africa.
I lead a cross-functional team of designers, developers, and health experts to ideate and launch various product growth experiments.
Achievements;

Product Marketing Manager at Rensource (Sabi)
May 2019 - Mar 2021 | Lagos, Nigeria | Full-time
I joined the VAS product team to work on products that were the building blocks of what Sabi is today. My work here was very cross-functional, working with the product, marketing and commercial team at different points.

Brand Marketing Manager at Novateur (Print Anything)
Jan 2016 - Nov 2018 | Abuja, Nigeria | Full-time
Print Anything (a product of Novateur Nigeria) is an online marketplace for customized print products and a digital print production outfit servicing small and large businesses. I collaborated with a cross-functional team of designers, developers, marketing, sales, and account executives on various branding and marketing initiatives.

Certifications

Udacity Digital Marketing Nanodegree

January 2022

Certified Product Marketing Manager (CPMM)

January 2020

Education

Covenant University

BA Management Information Systems

Case Studies

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