The first step to any successful digital strategy is to know your audience. Your digital strategy expert will start by researching your ideal customers and developing buyer personas that will guide the rest of the process.
Most companies already have resources and content in their arsenal that your digital strategy freelancer can either repurpose, or use as-is. By auditing your resources, they can speed up time to execution on your campaigns.
There are certain tools you need to be effective at marketing: automation, social media, analytics tools, email software, and more. Your digital strategy consultant will help you find the specific tools you need to meet your key goals & KPIs.
Your digital strategy expert will set specific goals & KPIs that tie back to your fundamental business objectives. Then, they'll put together campaigns & tactics that work to drive those goals and measure your success.
“Growth Collective sent us an email marketing expert who exceeded our expectations and brought a whole new level of strategic thinking to our project. The caliber of the experts on their platform is unparalleled. Plus, I love that they pre-vet experts for us - that means I can quickly launch projects with a consultant that I trust."
When you create a role, you’ll see an instant estimate of the weekly cost based on the desired level and time commitment.
Our team of in-house marketers is available anytime to help you think through a hiring strategy or prioritize channels based on your business model.