With a new year around the corner, marketing innovations & digital marketing trends in particular are definitely in the spotlight. Even in 2020, digital ads amounted to 59% of all global ad spending.
For years, “affiliate” has been a dirty word among growth marketers. The truth is the affiliate ecosystem has grown tremendously in the last 10 years due to the rise of new media formats.
Case studies are a crucial element to win over potential customers. They use a careful balance of relatable emotions and tangible results to persuade your target audience that you’re the real deal.
Sales and Marketing. Enemies? Friends? The answer to that depends on the company and the leadership of both. There's a positive shift happening in SaaS where department alignment is getting better.
D2C Expert Dan Ben-Nun has a thrilling and extensive background in e-commerce, and in this episode, he will take you through his journey and how he helps his clients today.
Ever been curious about how to get this biggest bang for your buck with influencers? Find out how to source and work with influencers with the highest ROI.
This week, Max talks to Dan Shainker, a lead generation expert with a unique background as a lawyer. Join us to learn about how this non-traditional path helped develop his marketing expertise.
If you want to get the best return for your dollar, you must know how to, first, measure if an influencer is valuable, and second, search for the most valuable ones efficiently.
Join us on this week's episode as Max and freelance brand strategy consultant, Greg Donnelly, discuss the importance of placing an emphasis on brand marketing, from early to late stage companies.
Join Max this week to learn how to stay up-to-date with your business's communication and content strategy with SEO wiz and founder of Acquisition Digital, Merove Heifetz.