Before your content writer can generate content, they need to know who they're speaking to, how to speak to them, and where to find them. This means spending time researching and getting to know your various buyer personas.
There may be plenty of content you can optimize, refresh, or repurpose. Your content writer will start with this low-hanging fruit, inventorying your work and organizing it under your content plan.
An experienced content writer will not only write engaging content, but will optimize for SEO around specific keywords and write in such a way as it connects the buyer's need to your business offerings.
By repurposing content, your content writer will take what's already been created and transform it into various formats. That way, they spend less time creating, and more time getting your content in front of an audience.
“Growth Collective sent us an email marketing expert who exceeded our expectations and brought a whole new level of strategic thinking to our project. The caliber of the experts on their platform is unparalleled. Plus, I love that they pre-vet experts for us - that means I can quickly launch projects with a consultant that I trust."
When you create a role, you’ll see an instant estimate of the weekly cost based on the desired level and time commitment.
Our team of in-house marketers is available anytime to help you think through a hiring strategy or prioritize channels based on your business model.