The first step to any successful marketing strategy is to know your audience. Your marketing strategy expert will start by researching your ideal customers and developing buyer personas that will guide the rest of the process.
There are certain tools you need to be effective at marketing: automation, social media, analytics tools, email software, and more. Your marketing strategy consultant will help you find the specific tools you need to meet your key goals & KPIs.
Most companies already have resources and content in their arsenal that your marketing strategy freelancer can either repurpose, or use as-is. By auditing your resources, they can speed up time to execution on your campaigns.
Once your marketing strategy expert has put together their plan, the next step is to execute it. They will look at your KPIs and determine which specific tactics and campaigns will get you closer to those goals, and then put them into practice.
“Growth Collective sent us an email marketing expert who exceeded our expectations and brought a whole new level of strategic thinking to our project. The caliber of the experts on their platform is unparalleled. Plus, I love that they pre-vet experts for us - that means I can quickly launch projects with a consultant that I trust."
When you create a role, you’ll see an instant estimate of the weekly cost based on the desired level and time commitment.
Our team of in-house marketers is available anytime to help you think through a hiring strategy or prioritize channels based on your business model.