I am a seasoned marketing and communications professional with more than 18 years of hands-on experience in corporate communications, public relations, marketing management and strategic planning.
I have owned a content development business earlier and held senior roles in the corporate sector. I am currently heading a marketing and communications function at a group level of a prestigious organisation is Pakistan.
I am a skilled leader, who has recruited, trained, led and developed teams with effective team management. I am a performance-oriented professional with a proven track record in enhancing service quality, effective workflow processes, marketing strategy formulation and managing profitable relationships.
I have strong problem-solving skills and operational expertise in the corporate structure. With strategic planning skills, I deploy a participative management style of business growth with business development strategies.
I am well-versed in crafting C-suite communications and navigating multiple stakeholders through complex crisis scenarios. I have been recognised as a change agent with a passion for CSR and sustainability and am driven to make an impact. I hold an MBA degree in marketing. With a recently developed interest in E-Commerce, I am studying the subject extensively. I am a mother of two wonderful daughters and am a strong believer of life-work balance.
— Dawood Hercules Corporation
— Pfizer
— Novartis
— Indus Motor
— Samsung
— Daraz
— Dawood Hercules Corporation Ltd
— Shamrock Communications (Pvt) Ltd.
— Xenith Public Relations
— Corporate and Marketing Communications
— Team Writers
— Cupola Pakistan
— Millennium Media, Karachi, Pakistan
English
A research analysis and communication plan for hybrid work model
Farhia is a seasoned professional. She is a leader and has helped us significantly especially in our internal and external communication and execution. She is dependable and her work is exceptional. Her specialty is surely C-suite communications.
