Joe | Growth Collective Certified Marketer

Verified Talent

Open to FTE

Verified Talent

I started my SEO journey over 6 years ago, developing a product-led campaign for a start-up eCommerce brand in the confectionery industry.

Since then I've worked in-house, agency side, and currently as a freelancer, on a diverse range of projects from start-ups to established brands looking to grow their visibility online.

Over the past 6 years, I've honed my skills to become what I call an M-shaped SEO.

This means that unlike other specialists I have a broad knowledge of all of the 3 key pillars of SEO:

- Technical SEO
- Content
- Link Building

This allows me to develop bespoke strategies with a three-pronged approach covering all elements of organic growth.

Through implementing this holistic approach successfully, I thrive in generating organic traffic and revenue for clients by being analytical and creative-minded in equal measure.

The two CMSs I'm most familiar with from previous work are WordPress and Shopify, so I'm consistently checking for new updates and keeping my knowledge fresh.

And I'm born and bred in Sheffield, South Yorkshire so if I'm not working, you'll either find me at Bramall Lane or on a dog walk!

Schedule Free Consultation

I started my SEO journey over 6 years ago, developing a product-led campaign for a start-up eCommerce brand in the confectionery industry.

Since then I've worked in-house, agency side, and currently as a freelancer, on a diverse range of projects from start-ups to established brands looking to grow their visibility online.

Over the past 6 years, I've honed my skills to become what I call an M-shaped SEO.

This means that unlike other specialists I have a broad knowledge of all of the 3 key pillars of SEO:

- Technical SEO
- Content
- Link Building

This allows me to develop bespoke strategies with a three-pronged approach covering all elements of organic growth.

Through implementing this holistic approach successfully, I thrive in generating organic traffic and revenue for clients by being analytical and creative-minded in equal measure.

The two CMSs I'm most familiar with from previous work are WordPress and Shopify, so I'm consistently checking for new updates and keeping my knowledge fresh.

And I'm born and bred in Sheffield, South Yorkshire so if I'm not working, you'll either find me at Bramall Lane or on a dog walk!

Schedule a Consultation

Special Offers

Retainer Discount

Special Offers

Retainer Discount

Special Offers

Worked With

— H Samuel

— Hydro-X Group

— The SEO Works

— Cornerstones Education

— Car Paint Experts

— T360 Sport

— The Digital Media Partnership

Case Studies

Driving organic traffic to an eCommerce start up

Specialty Areas

SEO

Technical SEO

Content SEO

Content Marketing

Vertical Experience

Ecommerce

Automotive

B2B

B2C

Construction

Sporting Goods

eCommerce

Digital Products

Tools

Google Analytics

SEMRush

Google Data Studio

Ahrefs

Google Search Console

Screaming Frog

GoogleMyBusiness

Sitebulb

Skills

Copywriting

Keyword Research

Content Strategy

Content Optimization

Local SEO

Site Migrations

Off-Page SEO

SEO Content Strategy

SEO Site Audit

SEO Strategy

Link Building

SEO Web Content

On-Page SEO

Technical Audits

eCommerce Marketing

Recent Roles

Freelance SEO Specialist

SEO | 2020- Present

Working independently on a diverse range of projects and clients (including local & national, eCommerce and lead gen) looking to boost their organic visibility and grow their online sales and enquiries.
I've worked mainly with eCommerce, local & national SEO clients in the following sectors:
- Manufacturing
- Construction
- Landscaping
- Accountancy
- Home Improvement
- Environmental
- Retail

SEO Web Content Editor

Hydro-X Group | 2019- 2020

Optimising existing content and creating new content in line with Google’s best practice, with an aim to increase the organic visibility of all 3 websites (HX Training, HX Store and HX Group).

SEO Account Manager

The SEO Works | 2019- 2019

With the purpose of increasing online visibility for clients my duties include:
- Managing SEO Accounts from a variety of industries and CMS's
- Marketing Strategy and Keyword Research
- Content Analysis and Copywriting
- Fixing Technical issues/Traffic analysis (Google Analytics)
- Optimisation of Meta Data
- Link building and outreach
- Conversion rate optimisation

Online Marketing & CRM Officer

Cornerstones Education | 2018- 2019

Marketing/Ecommerce Admin

Keylink Ltd | 2016- 2018

Certifications

The Fundamentals of Digital Marketing (Google's Digital Garage)

June 2018

Competitive Analysis and Keyword Research Test

February 2020

Google Ads Search Certification

January 2018

Languages

English

Education

Link to Portfolio

Case Studies

+590%

increase in organic traffic in 5 months

Driving organic traffic to an eCommerce start up

+590% increase in organic traffic in 5 months

Client Verified ✓

Car Paint Experts are a retailer of automotive painting supplies for body shops and garages in the UK like primers, fillers, and abrasives. They required me to increase organic traffic to the website from scratch for their product and collection pages.

How we did it

- HARO Link Building - Optimised content on product pages - Optimised content on category pages - Keyword Research - Fixed technical errors

What clients are saying

Fantastic work in a short period

Nick Edwards, Owner at Car Paint Experts

Joe Fisher

Special Offers

Special Offers

Retainer Discount

Special Offers

Retainer Discount

Special Offers

Worked With

Case Studies

Specialty Areas

Vertical Experience

Tools

Skills

Recent Roles

Freelance SEO Specialist

SEO | 2020- Present

SEO Web Content Editor

Hydro-X Group | 2019- 2020

SEO Account Manager

The SEO Works | 2019- 2019

Online Marketing & CRM Officer

Cornerstones Education | 2018- 2019

Marketing/Ecommerce Admin

Keylink Ltd | 2016- 2018

Certifications

Languages

Education

Case Studies

Driving organic traffic to an eCommerce start up

+590% increase in organic traffic in 5 months

How we did it

What clients are saying