ClickCease
Verified Talent

Joe Fisher

Sheffield, South Yorkshire
$40
/hr
Verified Talent

I started my SEO journey over 6 years ago, developing a product-led campaign for a start-up eCommerce brand in the confectionery industry.

Since then I've worked in-house, agency side, and currently as a freelancer, on a diverse range of projects from start-ups to established brands looking to grow their visibility online.

Over the past 6 years, I've honed my skills to become what I call an M-shaped SEO.

This means that unlike other specialists I have a broad knowledge of all of the 3 key pillars of SEO:

- Technical SEO
- Content
- Link Building

This allows me to develop bespoke strategies with a three-pronged approach covering all elements of organic growth.

Through implementing this holistic approach successfully, I thrive in generating organic traffic and revenue for clients by being analytical and creative-minded in equal measure.

The two CMSs I'm most familiar with from previous work are WordPress and Shopify, so I'm consistently checking for new updates and keeping my knowledge fresh.

And I'm born and bred in Sheffield, South Yorkshire so if I'm not working, you'll either find me at Bramall Lane or on a dog walk!

Schedule Free Consultation

I started my SEO journey over 6 years ago, developing a product-led campaign for a start-up eCommerce brand in the confectionery industry.

Since then I've worked in-house, agency side, and currently as a freelancer, on a diverse range of projects from start-ups to established brands looking to grow their visibility online.

Over the past 6 years, I've honed my skills to become what I call an M-shaped SEO.

This means that unlike other specialists I have a broad knowledge of all of the 3 key pillars of SEO:

- Technical SEO
- Content
- Link Building

This allows me to develop bespoke strategies with a three-pronged approach covering all elements of organic growth.

Through implementing this holistic approach successfully, I thrive in generating organic traffic and revenue for clients by being analytical and creative-minded in equal measure.

The two CMSs I'm most familiar with from previous work are WordPress and Shopify, so I'm consistently checking for new updates and keeping my knowledge fresh.

And I'm born and bred in Sheffield, South Yorkshire so if I'm not working, you'll either find me at Bramall Lane or on a dog walk!

Worked With

— H Samuel

— Hydro-X Group

— The SEO Works

— Cornerstones Education

— Car Paint Experts

— T360 Sport

— The Digital Media Partnership

Case Studies

Specialty Areas

SEO
Technical SEO
Content SEO
Content Marketing

Vertical Experience

Ecommerce
Automotive
B2B
B2C
Construction
Sporting Goods
eCommerce
Digital Products

Tools

Google Analytics
SEMRush
Google Data Studio
Ahrefs
Google Search Console
Screaming Frog
GoogleMyBusiness
Sitebulb

Skills

Copywriting
Keyword Research
Content Strategy
Content Optimization
Local SEO
Site Migrations
Off-Page SEO
SEO Content Strategy
SEO Site Audit
SEO Strategy
Link Building
SEO Web Content
On-Page SEO
Technical Audits
eCommerce Marketing

Recent Roles

Freelance SEO Specialist

SEO | 2020- Present
  • Working independently on a diverse range of projects and clients (including local & national, eCommerce and lead gen) looking to boost their organic visibility and grow their online sales and enquiries.
  • I've worked mainly with eCommerce, local & national SEO clients in the following sectors:
    - Manufacturing
    - Construction
    - Landscaping
    - Accountancy
    - Home Improvement
    - Environmental
    - Retail

SEO Web Content Editor

Hydro-X Group | 2019- 2020
  • Optimising existing content and creating new content in line with Google’s best practice, with an aim to increase the organic visibility of all 3 websites (HX Training, HX Store and HX Group).

SEO Account Manager

The SEO Works | 2019- 2019
  • With the purpose of increasing online visibility for clients my duties include:
    - Managing SEO Accounts from a variety of industries and CMS's
    - Marketing Strategy and Keyword Research
    - Content Analysis and Copywriting
    - Fixing Technical issues/Traffic analysis (Google Analytics)
    - Optimisation of Meta Data
    - Link building and outreach
    - Conversion rate optimisation

Online Marketing & CRM Officer

Cornerstones Education | 2018- 2019

Marketing/Ecommerce Admin

Certifications

The Fundamentals of Digital Marketing (Google's Digital Garage)
June 2018
Competitive Analysis and Keyword Research Test
February 2020
Google Ads Search Certification
January 2018

Education

Case Studies

+590%
increase in organic traffic in 5 months

Driving organic traffic to an eCommerce start up

+590% increase in organic traffic in 5 months

Client Verified

Car Paint Experts are a retailer of automotive painting supplies for body shops and garages in the UK like primers, fillers, and abrasives. They required me to increase organic traffic to the website from scratch for their product and collection pages.

How we did it

- HARO Link Building - Optimised content on product pages - Optimised content on category pages - Keyword Research - Fixed technical errors

What clients are saying

Fantastic work in a short period
Nick Edwards, Owner at Car Paint Experts
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